OKFocus is a design studio run by Ryder Ripps.

The company has been behind the branding of Soylent, 88Rising, VFiles and NUGGS.

Clients include: Kanye West, Stone Island, Marc Jacobs, Travis Scott, Google, Annapurna Pictures, Diplo, Nike, Bruno Mars, Two Hustlers, NICOPANDA, The MET, Kenzo, Red Bull, M.I.A., FUCT, Mike Will Made It, Swae Lee, Drake, Snapchat, etc.

Taking very select projects.